It's a bestseller
Can you believe it 😱
Our little labour of love has turned into an Amazon best-seller. We’re so happy and it’s all thanks to positive reviews like these.
Thank for reading. Let’s continue to hack brains.
By the end of this book, I nearly had a notepad full of notes that I started implementing the next day. In a subgenre that has too often showed marketers a lot, but only told us a little, Kenda breaks the mould. A must read for those striving to be a complete marketer.
I LOVE this book. It's so refreshing to hear someone walk you through to exact steps to build better connections to our prospects and customers. It makes so much sense. I only wish I'd had this book 3 years ago.
Love this book. Can't recommend it enough. It's beautifully crafted and breaks down a complex subject into simple and easy to digest chunks. With pleanty of real life examples and the science to back it up. This book won't only help you get more customers, but make sure they buy from you with a smile and stay loyal for a long time.
As a marketing manager I am always looking to improve what we do. This book is packed with actionable instructions on how to craft experiences rather than just market to people. Content marketing is about journeys and requires a solid strategy to achieve ROI, this book will guide you to craft that journey. It’s also easy to read, and although it has references to research that backs its points, its not full of jargon. The points are validated but all psychological terms are clearly explained.
If automation is your game, this book is a must! I got through an entire packet of coloured tags bookmarking key takeaways that I want to implement in my marketing efforts 🙂
So, who is the book for? It's for all of us trying to get our heads around the complexities of marketing and sales in the ever-changing digital world. We are all designing customer experiences - and these experiences have to go well beyond the purchase. Hack the Buyer Brain (HTTB) provides a framework and a set of rules any marketer can follow. Since reading it, I have referred back to it often. What's the book like? I study this stuff all the time but I found the HTBB experience educational, authoritative, well-researched and logical. Above all though, it was compelling, I wanted to keep reading it. I only read really good books in one go.
THE book for really understanding your customers and learning how to add value to them!
Fantastic news that Hack The Buyer Brain is now available for pre-order from the super talented Kenda Macdonald. If you want a deep dive into the psychology of consumers then this book is for you. Get your pre-order now!
We’ve been very inspired by the work of Kenda Macdonald and delighted to be on the list to get a first edition copy of their new book. Go check out her work, re-thinking traditional funnels to align with buyer psychology.
Anyone wanting to understand the new marketing MUST get this book… Kenda knows what she’s talking about